Marketing Operating Cadence: Lead our planning rhythm with weekly meetings, quarterly OKRs, campaign check-ins, retrospectives, and annual planning cycles.
Program Execution: Coordinate complex cross-functional marketing programs ensuring timelines, interlocks, and outcomes stay on track across Revenue Marketing, Demand Gen, Growth, Product Marketing, Web, and Brand.
Strategic Projects for the CMO: Own high-priority workstreams and initiatives on behalf of the CMO
Team Enablement & Playbooks: Build scalable workflows, resource libraries, templates, and onboarding guides that help the team move faster and more autonomously.
Marketing Ops & Analytics Partnership: Work with Marketing Ops and RevOps to align campaign reporting, tracking, dashboards, and campaign attribution workflows.
AI-Powered Execution: Leverage AI tools to accelerate briefing, documentation, retrospectives, meeting summaries, and operational comms across the team.
Budget Coordination: Support the CMO with budget tracking, marketing investment planning, vendor management, and spend alignment across functions. Own the quarterly marketing budget update and central tracking process.
Cross-Functional Alignment: Act as a central coordinator across Marketing, Sales, Product, and Operations driving clarity, velocity, and issue resolution across initiatives.
